INTERACTIVE DESIGN

Definition (min 1 paragraph) in your own words.

To me, interactive design is known to being a very simple and useful concept that designers confide in to reveal the importance in its components within users and products. From everything from a simple button to a link to a form field is part of interactive design. There are many facets of these particular designers that have evolved over the decades, that there is always an expectation to be able to perform some form. The main goal of interaction design in the end is to create products that enable and facilitate the user to achieve their objective in the best way possible.

Examples (min 3 precedents with screen grabs and explanation).

Mini Cooper 

Mini Cooper is a website for a branded European car, which shows the model Mini Hatch in a very creative and user friendly way, through the use of kicking various buttons to your own desire to reach to a point of personal preference. In terms of the website and how it has been designed, is quite sophisticated that presents the way how they have advertised the Mini Hatch, through the use of colour and photography. Also, it allows users to pick and choose a complete design of how they would like their very own Mini Cooper to be like. To gain that very experience and interaction as it enables them to either click on various buttons to be taken to a desired option or even to test drive what they have created themselves.

Screen Shot 2017-05-08 at 7.02.38 amScreen Shot 2017-05-08 at 7.02.52 amFit Bit App 

The Fit Bit App is an app about having purpose for every part of your day through being fit. It engages the users by indicating what its used for such as activity and workouts, motivations and friends and weight and nutrition. Also, offers the various types of fit bits available for you to use and then connect through to your app so it is an ‘on the go’ procedure. Most of the users to be able to interact with it as well as it is quite simple use of illustrations and graphics and with parallax scrolling. As you scroll down the page, you can see (shown in the picture below) all the various options given that will help assist users to interact with not just themselves but others as well.

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Zazzle

Zazzle is an interactive website app is aimed at designers to sell their products on this website. It engages the users by filling it  with different products in an organised manner organised to make it much more easier for users. Being able to buy other designers works and pieces for pleasure and inspiration or for those who are creative lovers of the art life. Once you enter, it again has that parallax scrolling method  allowing easy access for users, with clear imagery and type alongside the colours of white and blue for contrast.

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INFOMATION/INSTRUCTIONAL DESIGN

Definition (min 1 paragraph) in your own words.

As for instructional design, its known for the process by which instruction is improved through the analysis of learning needs and efficient development of learning experiences. There are many facets of these particular designers that have evolved over the decades, instructional designers often seen using technology and multimedia as tools to enhance instruction. Furthermore, information design is known for embracing approaches and methodologies that go beyond purely visual design. The main goal of information design as a final result is the effective presentation of information and the skill and practice of presenting information so that people can use it efficiently. Plus, the main goal of instructional design as the outcome is the analysis of learning needs and systematic development of instruction designed and delivered.

Examples (min 3 screen shots with screen grabs and explanation).

Logical Harmony – Tashina Combs

Logical Harmony is a website that was created by Tashina Combs, which showcases the intended users tips and trends to do with makeup to skincare and hair, in regards to bringing you the best in beauty, lifestyle, fashion, health and diet. The content focuses on vegan beauty and the promotion of a healthy and animal-friendly lifestyle. A very simple  instructional design, once you open up this website users can easily navigate themselves through the site without any issues as it is quite a straight forward process, by providing simple navigations such as a drop down bar and buttons. The look and feel within is quite sophisticated and enlightening, using 2 colours; such as grey and black.

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WEEK 2 – PRECEDENT TASK

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What is the interactive about?

It is an interactive that is about a simple way to capture and share the world’s moments. Being able to follow friends and family to see what they’re up to. Alongside discovering accounts from all over the world that are sharing things you love and basically enjoy.

Who is it designed for?

I believe that this mobile photo sharing application and service is aimed at an audience for young adults (16+) and above. It is designed for this particular demographic as majority of the users are divided equally to use at least some form of Android and Apple device/s.

What knowledge does it assume of the target audience?

It assumes the knowledge of the target audience in setting up a Instagram account is quite an easy procedure. In terms of activating the account, the user will be guided directly through the process of adding personal details through to posting pictures, writing comments and sending direct messages. From there, the user is then expected to explore and facilitate themselves around the application. Within the ‘Options’ section through the application, it hosts various settings, account and support based options. Examples include linked accounts, changing your password and reporting problems. Including clearing search history, adding multiple accounts and logging out.

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Describe the type of user interactions, and the user interface.

As for the types of user interactions and user interface that Instagram offers, are the following. Being able to:

  • Post photos and videos you want to keep on your profile grid. Edit them with filters and creative tools, and combine multiple clips into one video.
  • Share multiple photos and videos to your story. Bring them to life with text and drawing tools. They disappear after 24 hours and won’t appear on your profile grid or in feed.
  • Discover photos, videos and hashtags that you might like and follow new accounts in the ‘Explore’ tab.
  • Send private messages, photos, videos and posts from your feed directly to friends with Instagram Direct.

What can you say about the visual design- layout, colour, and typography? How would you describe the style?

In terms of the visual design for Instagram, the predominant colours that are used within Instagram (currently) is both black and white, the white being incorporated for the background and black for the typeface within. In saying so, using black and white gives the illusion as though there is quite a bit of negative space compared to there being high amounts of various colours. As for the layout, being very straightforward and creating a simple template for users to navigate using interactive. Also the typography, being quite easy to read, whether its the site title or headlines. The best way to describe the style of Instagram is vey effortless and contemporary.

What improvements would you suggest?

As for the improvement/s, I would suggest (being a current user of Instagram) would possibly be changing up the colour palette/scheme. Possibly taking the black and white approach away and adding more of a subtle choice of colour. Either making it a public vote, via Instagram each week so that it is involving the world of Instagram fanatics. It then, would be implicating that it wouldn’t look so boring and mundane.